Monthly Archives: July 2012
When The Deck Is Stacked Against You
Supermarkets are struggling because big-box retailers are underpricing groceries to attract customers and then earning their profits by selling them clothing and housewares. Netflix, a one-business company, is faced with an existential threat from Amazon, who is giving streaming television …
Before You Hire Your Next Person
When you’re interviewing for a key position at your company, you’ll obviously check for relevant expertise, attitude, and any number of other things. Yet you may neglect the most important question of all: What makes them tick? People do what …
Pricing for Profits
Unilever is beating Procter and Gamble all over the world by determining what consumers can afford and then designing products that can be produced profitably at that price point – while P&G scrambles to adapt products driven primarily by design …
When Size Matters
A while back I was in a planning meeting of a relatively small company which provides a highly technical and differentiated product for market segments too small to interest the much larger players in the industry. The company enjoys good …
